Sometimes, in the heat of the moment and in pursuit of the things we desperately want, we say and do things that we otherwise wouldn't. With that in mind, I present to you this Jan. 14 tweet written by Brayden Neubauer , a student at Texas A&M University who contributes to the San Antonio Spurs-focused blog Pounding the Rock : [ Follow Dunks Don't Lie on Tumblr: The best slams from all of basketball] If this gets the 12K retweets that Kawhi Leonard needs to start in the All-Star game I'll get cornrows #NBAVote pic.twitter.com/SCmrgXGNkL — Brayden Neubauer (@Braydenominator) January 14, 2016 Neubauer's flight of fancy caught fire fast, thanks in large part to some crafty promotion by the folks behind the Spurs' Twitter account: If anyone can make this happen, it's #SpursNation ! ⭐️ ⬇️ CLICK & RETWEET ⬇️ ⭐️ https://t.co/CFkgMh78al — San Antonio Spurs (@spurs) January 18, 2016 Ooooookay the @spurs think they're funny and keep unretweeting and re-retweeting my tweet and this is getting dangerously close to happening — Brayden Neubauer (@Braydenominator) January 17, 2016 That push-and-pull pushed Neubauer's tweet...