Steph Curry just secured a major, major payday. The Warriors star, who announced a 10-year shoe endorsement contract with Chinese company Li-Ning on Monday, will earn over $400 million in the deal, ESPN’s Shams Charania reported Tuesday, citing sources. Landmark: Golden State star Stephen Curry's 10-year endorsement deal with Li-Ning is worth over $400 million, industry sources tell ESPN. Curry had similar financial commitments from other brands, including at least one more lucrative offer, but chose Li-Ning to power Curry… https://t.co/4xp0gy5vJB — Shams Charania (@ShamsCharania) June 2, 2026 Curry’s deal with Li-Ning encompasses basketball products, athleisure, and a golf line on a global scale. The 38-year-old, over the course of his 17-year NBA career, has made over $530 million in on-court earnings alone, which means the $400-plus million he will earn over 10 years with Li-Ning eventually should push him well past $1 billion in total earnings if you include off-the-court endorsement deals and other ventures.Curry and the Warriors also are expected to negotiate another lucrative contract extension...