The NBA's local television ratings saw a significant decline during the first half of the 2019-20 season, and one of the steepest declines affected one of the league's marquee franchises, according to a report on Monday. The Golden State Warriors, who have appeared in the last five straight NBA Finals, experienced a 66 percent decline in ratings in their local television market, Sports Business Journal reported. The ratings drop coincides with a rare slump for the Warriors on the court, following the departure of star forward Kevin Durant and injuries to Golden State mainstays Stephen Curry and Klay Thompson.
Warriors television ratings plunged amid NBA viewership downturn: Report
Published February 19, 2020 at 6:45 PM
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